New Disney Junior show to debut exclusively on smartphone app
Oct 29, 2013
Disney Junior is debuting a new TV show next month, but this program will first be available exclusively through their app on iPads and iPhones. Sheriff Callie's Wild West will premiere November 24 for verified viewers on WatchDisneyJunior.com and on the app of the same name. The main character of the show is Callie, the "Calico cat sheriff who keeps peace in her frontier town of Nice and Friendly Corners by using a magic lasso and cowgirl common sense." Mandy Moore, who was also the voice of Rapunzel in the animated film Tangled, will voice Callie in the program designed for children aged 2 to 7.
Albert Cheng, executive vice president and chief product officer of digital media for Disney/ABC Television Group, said, "Interacting with smartphones and tablets is second nature to kids today. Our research shows tablets are among the fastest growing devices ever - more than half of households with kids now own a tablet, up over 40 percent in 2012. With the premiere of Sheriff Callie's Wild West on the Watch Disney Junior service, we are fulfilling our commitment to deliver high quality content experiences that either extend the life cycle of our shows or build new relationships with our audience across digital platforms that are increasingly important to them."
Kids will also be able to get to know Sheriff Callie online with coloring pages and crafts at DisneyJunior.com/SheriffCallie beginning November 18; a game, "Sheriff Callie's Wild Day" will be available in early January.