Turner Classic Movies partnering with Disney and the Great Movie Ride
| Posted: Nov 25, 2014 | Updated: Nov 25, 2014 - 10:35:37 PM
According to the New York Times
, Turner Classic Movies cable channel will announce a partnership with the Walt Disney Company on Wednesday, November 26. The agreement will have TCM work with the Walt Disney Parks division of the company on changes to Disney Hollywood Studios'
attraction, The Great Movie Ride
. It isn't clear if the ride itself will see changes or just the film that is shown during the queue and at the finale of the ride. One new addition will be a video of Robert Osborne, the "face of TCM." The attraction will be labeled with "Presented by Turner Classic Movies" on any marketing material, windows and signs. These changes should take place in spring 2015.
The second part of the deal will have TCM broadcasting a new block of programming called Treasures From the Disney Vault,
and include "vintage movies, cartoons, documentaries and episodes of TV series like Disneyland
and Walt Disney's Wonderful World of Color
." This programming will be aired a few times a year, beginning at 8:00pm EST December 21 through 5:15am EST on December 22.
Charlie Tabesh, TCM's senior vice president for programming and production, said, "Disney films and other programming have been seen a little bit on TCM, but not much. It will be exciting to dig into the vault and see classic Mickey Mouse, Donald Duck, The Wonderful World of Disney
Carlos Castro, vice president for corporate alliances of Disney, said, "We're looking at this as a strategic alliance that brings together two very strong brands, both with a core in the business of entertainment and complements Disney's commitment to great storytelling and delivering quality family entertainment." The TV initiative "lets us share more classic Disney stories with TCM audiences and the refresh of the Great Movie Ride will enhance the guest experience by showcasing TCM content and talent."