Disney's Bolt takes third place at box office
Nov 24, 2008

Disney's animated film "Bolt" proved no match against the blockbuster premiere of "Twilight." The vampire love story garnered $70.6 million in box office revenue while Disney's dog pic came in at third place with $27 million. The latest Bond movie "Quantum of Solace", last week's top money maker, had the second biggest weekend draw at $27.4 million.

Disney had hoped that the heavily promoted Bolt would take in $30 million against strong competition. Chuck Viane, Disney Distribution President stated "There's a big, big picture in the marketplace and there was nothing that we could do about it. But we're looking at this as a weekend of paid previews that sets us up for the long Thanksgiving weekend."

Bolt, rated PG, features the voice talents of John Travolta and Miley Cyrus. It is the first film released by Disney Animation since 2007's "Meet the Robinsons." That movie took in $25.1 million for its premiere and tallied $97.8 million in the domestic market.

While the demographic breakdown is not in, it is believed that Twilight's appeal to the teen/tween market was a big factor in Bolt's disappointing results.