Disney Parks have announced that they have extended their partnership of the Orlando Magic basketball team. This sponsorship allows Disney to promote their theme parks with signs and a presence at the Amway Center, as well as showcasing the partnership on digital and social media.
Orlando Magic CEO Alex Martins said, “We are thrilled to have Disney Parks continue with us as one of our Champions of the Community partners. As a pillar in the Central Florida community, Disney has established a great legacy. We are so excited to have them remain a part of our team to continue building upon that legacy together.”
Maribeth Bisienere, senior vice president of Disney Sports Enterprises and Disney Springs, said, “Disney believes in Magic, and we’re thrilled to support the downtown venues that serve the community. This sponsorship extension serves as another example of our company’s efforts to help make dreams come true across Central Florida.”
In addition to being the Official Theme Park of the Orlando Magic, Disney is also the Official Cruise Line of the team.
News source/photo credit: Disney Parks Blog
