Disney is clearly leaning all the way into Bluey right now, and honestly, it makes sense. After Bluey’s Best Day Ever! debuted at Disneyland Park last month, more themed merchandise is already on the way, and there’s a lot to look forward to.
This next wave of merch feels like a solid mix of practical and fun. You’ve got your basics covered with t-shirts, sweatshirts, socks, and hats, but there are also some playful additions like bubble wands and bag charms that are likely going to be everywhere in the parks.
The customizable pieces are where things get more interesting. Disney is introducing Create-Your-Own headbands, plus character plush that come with their own detachable Mickey ear headbands. It’s a clever way to tap into the whole ears obsession while giving it a Bluey spin.
Accessories are getting a big moment here, too. There’s a new booster pin set coming, along with a fanny pack, backpack, and tote bag featuring Bluey and Disneyland-inspired designs. There’s also a new plush hat with ears for kids featuring Bluey and Bingo. These are the kinds of items that tend to sell out fast once they hit shelves, especially given how popular Bluey has become with both kids and parents.
If you’re heading to Disneyland Resort, you’ll be able to find this merch in several spots, including the Emporium and Fantasy Faire Gifts inside Disneyland Park, Elias & Co. at Disney California Adventure, and World of Disney in Downtown Disney. There will also be select items available at the Fantasyland Theatre valet area near the show.
Disney hasn’t shared exact release dates yet, just that everything will roll out over the next few months at Disneyland Resort, Walt Disney World, and on Disney Store. Based on how quickly Bluey items have been selling lately, this is one of those collections you probably don’t want to wait on if you see something that catches your eye.
