MagicBand Plus Officially Launches at Walt Disney World July 27

MagicBand Plus Officially Launches at Walt Disney World July 27 magicband-plus-launch-announcement

Disney has just announced that MagicBand+ will officially launch on Wednesday, July 27th!



This new interactive MagicBand+ was introduced back in September of 2021 and we’re glad to have an actual launch date.

Below is the official announcement:



At Walt Disney World, MagicBand+ can do everything a MagicBand can do and more – from entering theme parks with a tap* and connecting guests’ Disney PhotoPass memories, to unlocking Disney Resort hotel rooms and more.

MagicBand+ also has great new features, including color-changing lights, haptic vibrations and gesture recognition – plus it pairs to a smartphone using the My Disney Experience app. Once MagicBand+ launches, guests can pick the perfect band from more than 25 designs and enjoy several new experiences available at launch.

Disney Fab 50 Quest



As part of the Walt Disney World 50th Anniversary celebration, guests can interact with the Disney Fab 50 Character Collection throughout all four theme parks with the “Disney Fab 50 Quest.” Help Tinker Bell bring the sculptures to life across all four Walt Disney World theme parks using virtual pixie dust from Tink.

Guests can wave their hand to sprinkle virtual pixie dust at each Disney Fab 50 Character sculpture for different reactions! To unlock even more, use the Play Disney Parks app to collect the sculptures and enter the worlds of favorite characters through an augmented reality feature.**



Star Wars: Batuu Bounty Hunters

On Batuu, the bounty hunting business is booming. MagicBand+ is the guide to seeking numerous virtual bounties hidden across Black Spire Outpost with the Star Wars: Batuu Bounty Hunters experience. Vibrations and lights on MagicBand+ guide guests down the right path. When you find your Bounty, use the Play Disney Parks app’s augmented reality thermal viewer to reveal who’s hiding in the shadows.** Local guild master Raga Bua will reward guests with galactic credits.



Nighttime Spectaculars

MagicBand+ brings the magic of Disney nighttime spectaculars closer than ever before during “Disney Enchantment” at Magic Kingdom Park and “Harmonious” at EPCOT! MagicBand+ complements the magic in the skies, lighting up and vibrating in sync with fireworks, visual effects, and music. Guests’ MagicBand+ will also engage as all four theme park icons transform into Beacons of Magic!

Before Guests embark on these experiences, make sure the MagicBand+ is charged, up to date and paired to a device.






Disney Resort hotel guests may purchase MagicBand+ online at special prices before their arrival. Annual Passholder discounts will also be available on MagicBand+. All guests can buy MagicBand+ at select stores across Walt Disney World and online at shopDisney, starting at $34.99.

At Walt Disney World, guests can purchase a MagicBand+ at the following locations: 

  • Magic Kingdom Park: Emporium  
  • EPCOT: Pin Traders – Camera Center  
  • Disney’s Hollywood Studios: Celebrity 5 & 10 and Tatooine Traders 
  • Disney’s Animal Kingdom Theme Park: Discovery Trading Company  
  • Disney Springs: Disney’s Pin Traders  
  • Select merchandise locations at Disney Resort hotels 

Although features and experiences across Disney Parks will vary, Disneyland Resort guests will be able to get in on the MagicBand+ fun later this year. Stay tuned for more updates on the exciting future for MagicBand+ at both Walt Disney World and Disneyland Resorts!



*With valid admission and park reservation

**To use the Play Disney Parks mobile app to enhance the MagicBand+ experience, guests must be logged into the Play Disney Parks app with the Disney account linked with their MagicBand+.



author avatar
Jackie Gailey
Senior Editor for The DIS and DCL Fan | Disney Vacation Club Member | Thrilled to have been a '13/'14 planDisney Panelist | Lover of all things Disney; the Magic of Disneyland, Walt Disney World, and especially Disney Cruise Line | ºoº















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