Lucasfilm Registers Trademarks for New Title – ‘Star Wars Resistance’

With a seemingly never-ending slate of upcoming projects in the works, it is going to be quite a task to discern exactly what four new trademark applications filed by Lucasfilm for Star Wars Resistance are referring to.

Poster Jayson on recently came across four new trademarks under the same title which reference a vast multitude of applications, covering everything from electronic devices to swim masks. Although not much can be extrapolated from the material covered — Lucasfilm will put just about anything on products like Christmas stockings or party supplies — there are a few Star Wars projects in the near future this could be referring to.

  • First off, we know that Disney’s upcoming DTC streaming service will include a live action Star Wars series. We haven’t been given any information on what content to expect when the series is released, but the streaming service debuts in 2019, so trademarking a title now for pre-release promotions would make sense.
  • Rian Johnson is set to direct a new trilogy unrelated to the previous films. There isn’t a timetable set for production as of yet and little else is known at this point.
  • Separate to Johnson’s trilogy, Game of Thrones creators David Benioff and D.B. Weiss will also be producing a series of films for the franchise in the future.
  • As Digital Spy pointed out, a new computer-animated series could be in the works, possibly by Dave Filoni and the team behind The Clone Wars and RebelsRebels is set to end this year, so a follow-up series set in a new era is yet another possibility.
  • Star Wars: Galaxy’s Edge will be opening at both the Disneyland and Walt Disney World Resorts. The new fully immersive hotel being built to be “seamlessly connected” to the park experience at Disney’s Hollywood Studios promises a complete story line. Could Disney be trademarking this story line for future merchandising?

There is always the possibility that Star Wars Resistance applies to none of these, and is referring to an upcoming project that hasn’t yet been announced. Lucasfilm is always releasing console and mobile games, toy lines, comics; basically, any and all products or media are fair game.

Trademark applications don’t necessarily guarantee that the subject will get used, it is often a precautionary measure just in case a trademark is needed further down the road, so it is even possible that this title doesn’t actually belong to anything yet. As is always the case with Star Wars, as long as the story continues, so will the speculation.

Here is the full list of products covered by the four trademark applications:

  • Toys, games and playthings; gymnastic and sporting articles (except clothing); hand-held units for playing electronic games for use with or without an external display screen or monitor; skins for covering and protecting apparatus; paper party favors; paper party hats; Christmas stockings; Christmas tree ornaments and decorations; snow globes
  • Clothing, footwear and headwear
  • paper and paper articles; cardboard and cardboard articles; printed matter; publications; books; photographs; portraits; paintings; photo-engravings; stationery; office and school supplies; school supply kits; temporary tattoo transfers; foam stamps; party bags; plastic sandwich bags; shopping bags
  • Apparatus for recording, transmission, processing, and reproduction of sound, images, or data; digital media; audio books; audio and visual recordings; video game software; computer programs and software; downloadable electronic publications; downloadable game software; downloadable mobile applications; consumer electronics and accessories therefor; eyeglasses and sunglasses and accessories therefor; binoculars; decorative magnets; graduated rulers; microphones; helmets; flotation vests; protective face masks not for medical purposes; snorkels; swimming goggles; swim masks

Sources: US Patent and Trademark Office, Digital Spy,

Image: Lucasfilm


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